Grow a Small Income,
Not Just a Tray.
The selling playbook for microgreens: find your first buyers, price at real market rates, and build a weekly rotation that fits around your life. Growing guide included.
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Why half of new microgreens sellers quit in year one.
Almost none of them failed at growing. This playbook is about the part that actually decides it - the selling.
The #1 killer. Chapters 1 and 3–6 exist to find your first ten customers.
A rack and 20 trays pointed at nobody. "Buyers before trays" is chapter one for a reason.
Pricing under the supermarket signals hobbyist, not bargain. Ch. 7 fixes the math.
Usually one twenty-minute phone call. Ch. 8 gives you the exact questions to ask.
Harvest day has to meet order day, every week. The rotation in Ch. 9 makes it automatic.
What's Inside the Guide
Everything You Need to Know
We won't promise you a number - anyone who does is selling hype. What we can show you: common varieties sell for $2–4/oz at farmers markets, a 10×20 tray yields 8–16 oz and costs $3–7 to grow, and the guide's worksheets turn those published ranges into YOUR numbers for your space, hours, and local prices. Whether it becomes $100/month or much more depends on your market and your consistency.
Yes - the bundle includes Microgreens From Scratch, our complete beginner growing guide, so the growing side is fully covered from your very first tray. The side-income playbook picks up where it ends: turning consistent trays into paying customers.
No. The guide explicitly tells you NOT to buy a big setup first - "buyers before trays" is chapter one. A test rotation of 3–6 trays (under $50 of gear) is enough to find your first customers. Scale only after someone has bought from you twice.
In most US states, microgreens are treated as raw produce - one of the lightest-regulated food products there is. It does vary by state and county, so Chapter 8 gives you the four questions to ask in one call to your local office, plus a label template that works almost everywhere.
Growing a 10-tray rotation takes about 2–3 hours a week. Selling time depends on your channel - a farmers-market Saturday is ~5 hours, chef deliveries under an hour, neighborhood drop-offs even less. Chapter 3 helps you pick the channel that fits your week, honestly costed.
30-day money-back guarantee. If the playbook doesn't earn back its price on your first sale, email us and we'll refund you in full - no questions asked.
Get both guides for just $19
One-time purchase. 2 instant PDFs. Your first buyer before your setup outgrows a shelf.
One sold tray at market prices covers this twice
- ✓ 10 chapters: first buyer → pricing → licenses → weekly rotation
- ✓ 3 worksheets that turn market ranges into your local numbers
- ✓ BONUS: Microgreens From Scratch - the complete beginner growing guide
30-day money-back guarantee · No questions asked